Another one bites the dust: Senator Kamala Harris

Today is the one year anniversary of Kamala Harris announcing her bid for President of the United States in 2020. It is also the day she decided to call it quits and dropped her bid to be the leader of the free world. I’m very proud of how Kamala Harris has represented herself and she has a long career ahead of her to be sure. I also commend her for stepping up to the plate and doing the right thing for the party.

She created a great amount of buzz when she announced. Making her declaration at the MLK monument in Washington D.C. She had some great moments during her 12-month campaign, that I think peaked when she took Joe Biden to school about his stand on bussing during the segregation era. She also had a great moment taking William Barr to task during his senate confirmation hearings. While I think she was a bona fide candidate and a great Democrat I never saw her as particularly presidential.

The biggest problem with her campaign was simply a matter of mojo. Momentum is a communicative dynamic that helps build and sustain energy and forward progress. It’s elusive and hard to maintain and this is where she faltered. She had great moments but was never able to fill in the blanks in order to keep buzz alive. Mojo doesn’t come with a handbook or specific recipe and it was a code Senator Harris and her team was never able to crack.